Business is simple. It is only when you add people that it becomes complicated. I wasn’t aware of that for a long time because I was held back by the labels and other mental baggage I was carrying. When I became a business coach working with small businesses, I realised that I had all the commercial awareness AND people awareness necessary to help these companies grow.
You can find everything you need to know about running a business in this small book and it’s my gift to those who need to be ‘commercially aware’ and, in particular, to those of you who don’t think you are!
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Business Is Simple – People Make It Complicated!
45-page e-book by Dave Gammon
What You Will Learn
The Timeless Truth About Business
Trade-Offs and Choices
Uncertainty and Possibility
Levers
Market
The Customer Journey
The Economic Engine
In this section, we initially look at the structure of the core financial reports because it is valuable to know. We also take a look at four additional measurements you should explore for more financial insight.
Structure
Company structures should be kept under constant review to identify opportunities for advancement and efficiency. This includes people, systems, data and assets.